💥 Why Angel Reese didn’t transfer her brand to LSU — she took it with her.

Join the NIL Playbook Hub (7-day free trial with code: PLAYBOOK)

What does it mean?

When Angel Reese transferred from Maryland to LSU, she didn’t “start over.”

She brought the whole brand with her.

She didn’t just change schools. She elevated her media presence, locked in more NIL deals, and used LSU’s spotlight to scale a platform she’d already been building.

Her nickname “Bayou Barbie” isn’t just cute — it’s strategic.
It’s distinct, searchable, and instantly recognizable.

Angel didn’t depend on LSU to define her image.

She showed up as a media company with a jersey on.

How does it apply to YOU?

Most athletes think transferring means rebuilding.

But when your brand is the foundation, your environment becomes a tool — not a reset button.

Your content, your partnerships, your pitch deck…
All of it should follow you wherever you go.

Your NIL leverage isn’t in your stats.
It’s in how memorable you are.

Which is why I built the NIL Playbook Hub to help athletes become platform players — not platform dependents.

• Pitch brands with done-for-you email and DM templates.
  

• Create pro-level content with Canva kits and prompts.
  

• Learn from real NIL deals and athlete case studies.
  

• Ask questions and get real help inside the private chat.

What should you do next?

You need more than followers.
You need a foundation.

Start here → Join the NIL Playbook Hub

Once you're tracking your content, brand outreach, and NIL income in one place — it’s game over for 90% of athletes still winging it.

This is how Angel Reese would build if she started today.

Let’s get to it,
— Justin
 Founder, NIL Playbook